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Helping clients understand the hidden costs of cutting corners

  • Sep 11, 2024
  • 3 min read
Helping clients understand the hidden costs of cutting corners

As a freelance medical translator or writer, you’ve probably encountered clients who think, “Oh, our internal team can handle it.” While this might seem like a simple solution for them, it often leads to avoidable problems down the line.


Here are five key “cut corners” that you can help your clients understand – and show why your specialized expertise is the better option.


Cut corner 1: Overburdening and multitasking

Clients may ask their internal teams to manage translation and writing tasks in addition to their primary responsibilities.


However, this often results in an overloaded team struggling to multitask. The outcome? Lower productivity and a decline in quality.


This is where you, as a specialized freelancer, can step in to take the pressure off and deliver high-quality results.


Cut corner 2: Postponing crucial tasks

When clients delay key tasks such as developing or translating content, they run the risk of compromising both accuracy and timeliness. Delays can lead to rushed projects, missed deadlines, and potential errors that negatively impact patient care and credibility.


As a freelancer, you can emphasize the importance of handling time-sensitive content with care.


Cut corner 3: Compromising quality

Rushed internal projects often lead to mistakes that could have been avoided with expert attention. Errors in medical content can have serious repercussions, from miscommunication to misinformation.


Highlight the value of your specialized skill set in ensuring that the final product is clear, accurate, and free of costly mistakes.


Cut corner 4: Lack of expert insight

Your clients’ internal teams may be knowledgeable in their specific roles, but medical translation and writing require a deep understanding of industry-specific terminology and linguistic nuances.


You bring the expert insight needed to accurately capture these details, avoiding misunderstandings and ensuring the content resonates with its intended audience.


Cut corner 5: Inefficient resource allocation

When clients ask their teams to juggle multiple responsibilities, they may not realize the inefficiencies this can create. Important details can slip through the cracks, leading to confusion and wasted effort.


You can help them optimize their resources, allowing their internal teams to focus on their core tasks while you ensure the writing or translation is handled with precision.


Finally, what seems to be one of the most overlooked risks at the moment:


Cut corner 6: Relying on AI without proper expertise

Without human oversight, Artificial Intelligence (AI) tools often miss critical nuances, misinterpret key details, or produce content that feels awkward and unclear. Even when internal teams review AI-generated content, they may lack the specialized expertise to spot subtle errors or make the necessary corrections effectively.

 

As a specialized freelancer, you can either explain why AI-generated content is not suitable by highlighting areas where accuracy or quality fall short, or emphasize how your expertise ensures that AI-generated work is not only accurate but also contextually appropriate and aligned with industry standards.


POSITION YOURSELF AS THE SOLUTION

For clients who are tempted to handle translation or writing in-house, remind them that cutting corners can be a costly strategy.


As a freelance medical translator or writer, you offer more than just task completion – you provide specialized expertise that ensures the content is accurate, clear, and delivered on time.


By stepping in to take on these responsibilities, you help your clients avoid overload, prevent delays, and deliver high-quality content that reflects their professionalism and commitment to excellence.


The next time your client considers having their internal team handle the workload, ask them:


Is it worth the risks to quality, productivity, and efficiency?


While cutting corners might seem like a quick fix for your clients, it can lead to bigger issues down the line. Show them why investing in your expertise is the smarter, safer option.

If you are looking for support to grow your career more intentionally, here are two resources that may help.

Specialization as Strategy: How to Become Clearer, More Relevant and Easier to Choose,

My new ebook, Specialization as Strategy: How to Become Clearer, More Relevant and Easier to Choose, is a practical guide to using specialization as a direction for your positioning, services, learning, client communication, and long-term business development.

Medical Translation Mentoring

If you are looking for more structured support to grow your medical translation career, the Medical Translation Mentoring program is available in both individual and group formats. The individual mentoring gives you dedicated space to work on your skills, positioning, services, client communication or business development. The group program offers shared learning, community and practical support alongside fellow professionals.

Every translated document and crafted piece is a step towards a healthcare world where language does not limit access to quality care.

Together, we're working towards an environment where accurate, clear, and culturally sensitive information is available to all, making "lost in translation" a thing of the past.

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Perspectives on Medical Translation & Writing, a newsletter dedicated to professionals navigating the world of medical translation and writing.
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